Source:
Pansiri, J. (2008). The effects of characteristics of partners on strategic alliance performance in the SME dominated travel sector. Tourism Management, 29, 101-115.

 

 

 

 

Keywords: Alliance partners, Alliance performance, Commitment, Compatability, Control, Strategic alliances, Travel, Trust

This entry was posted by Bettina Moeller Pedersen on Thursday, March 26th, 2009 at 2:06 pm and is filed under Academic resources. You can follow any responses to this entry through the RSS 2.0 feed.